Pyxis Insights

Bringing Your Customer’s Pulse To Your Fingertips.

A powerful combination of AI-led research and the finest quality audiences to help you make excellent marketing decisions.

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The World’s Only All-In-One Intelligent Research Platform

Deep dive into customer perceptions of your brand, evaluate your innovations pipeline, and conduct real-time UI/UX testing all on one platform.


Innovation Research

Evaluate, validate and develop only the most demanded and profitable ideas.


Brand & Marketing Research

Analyze the impact of marketing activities on your brand’s overall health.

Robust Features to Facilitate Quick Decision Making

Product, Sales, Brand, Marketing, equip every team with AI-led research efficiencies.

20+ Researches

Assess audiences’ pulse and market trends using over 20 types of research. Each research is carefully designed to help you arrive at profound insights that inform product, sales, brand and marketing strategies.


Launch Surveys With
2M+ Audiences

Launch surveys with a pool of varied, verified and bias-free respondents. We have joined hands with Lucid, Cint, InnovateMR, Toluna and Lightspeed to provide you with demographically and geographically diverse respondents.


Get AI Powered
Reporting & Analytics

Access quick and unique insights through our AI powered analytics. Conduct intense cohort deep-dives to understand how customer cross-sections within your macro target audience behave.


AI-Powered Audience Intelligence

Unlock profit potential by deep-diving into every audience niche and analyze how they behave. Our AI helps you create rich customer profiles and continuously refines them to help you conduct research with your most valuable audience segments.


Gamified Surveys

Draw and engage your customers through gamified surveys designed to increase survey quality, response and completion rates.


Response Rates

Gamified surveys have a proven record of improved response rates.


Completion Rates

Gamified surveys encourage customers to stay till the end of the survey.


Quality of Response

Gamified surveys motivate customers to stop and think about survey questions.

Research Efficiency

20+ Types of Research

Access over 20 types of research to decode customer perceptions, analyze impact of brand and marketing efforts, and improve the UI/UX of products, apps and websites.

  • Brand Funnel

    Explore where your brand sits on the brand love curve.

  • NPS Analysis

    Find out if your customers will recommend you to their peers.

  • Brand Association

    Learn if customers are associating your brand with positive attributes.

  • Brand Usage & Attitude

    Understand customer attitudes towards your brand and their usage patterns.

  • Competitor Analysis

    Benchmark your brand against the competition to find out where you stand.

  • Cohort Deep-Dive

    Decode how different cohorts within your larger target audience behave.

  • Funnel Analyzer

    Identify points of inefficiency in your sales, marketing and brand funnels.

  • Brand Similarity Index

    Discover how similar or different your brand is from your competitors.

  • Website Evaluation

    Measure your website health based on performance and visual appeal.

  • Website Conversion

    Identify critical website elements required to increase conversion rates.

  • Website Comparison

    Benchmark your website against the competition to understand your position.

  • System Usability

    Evaluate your system performance to see if it meets customer usability objectives.

  • Prototype Evaluation

    Explore consumer perspectives of your prototype to evaluate its market viability.

  • Concept Validation

    Gauge concept acceptability amongst your users before development and launch.

  • User Journey

    Provide optimal user experiences by identifying and solving roadblocks in your users’ journey.

  • Product Adoption

    Track user experience along their journey and measure product adoption rates.

  • Application Testing

    Explore and amplify strengths, and rectify the weaknesses in your app before launch.

  • Application Comparison

    Identify and explore the differentiating factors that can make your app unique.

  • Market Intent Analysis

    Explore market intent and readiness for new product lines, features or services.

  • Price Perception Research

    Discover the optimal prices at which your customers will buy your product.

Service Models

Pyxis Insights Blends Effortlessly With You

Enjoy our platform in a manner that suits your needs the best.



Use Pyxis Insights on your own.



Merge your expertise with ours.



Our experts will manage your platform.

Pyxis Insights

Make Smarter Decisions Now

Unlock critical customer, product, sales, brand and marketing insights and grow your business effortlessly.

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